With G100-MAC Media Action - we believe in leveraging the power of media and communication for good. Our projects and campaigns empower women, protect their livelihoods and careers, counter misinformation and misrepresentation, challenge prejudice or bias, and build gender equity.
Our Media Action Campaigns are designed to spark a broader, more transparent dialogue that focuses on current and emerging issues that have created barriers for women. Together with our male counterparts and allies, we seek to provide creative answers to the challenges women face. Our mandate is to produce action and results. We believe that when one woman rises, we all rise. However, our mission is to thrive together.
Our goal is 100 Action Takes. Each month we will commit to an Action Plan and use different creative mediums to Engage, Empower, Encourage, Educate, Equip and Entertain.
Our Media Action Forum will include engaging our sisters in other G100 Wings... Each month we will stand with a wing through themed public discussion forums so we can better understand the challenges women face in their sectors and how we can support them, by acting as their megaphones, vocal champions, amplifiers and cheerleaders to help them leverage the power of media and communication so their voices are heard. Our goal is to end each forum with an ACTION PLAN that will enhance the visibility and voices of that wing using media as a tool for our collective impact towards equity.